JoyCatchers’ Founder, Charla King, is always happy when there is a JoyCatchers tree or Tree Decorating Kit ready to be given to someone in need. The joy of giving to someone in need is something she learned at an early age from her mom, in whose memory JoyCatchers was started.

“Growing up in Pasadena, Mom made sure there was a mini decorated tree in every room in our home. Those little trees made people immediately smile. When mom passed, and I wanted to do something at the holiday time in her memory, I recalled those little trees. In 2006, I invited 20 friends to my backyard to decorate mini trees and we gave them to seniors in assisted living. Friends left saying ‘see you next year’ and the tradition began.”

Charla’s background includes years of working for companies until she started her business, CRKing and Associates, specializing in marketing for restaurants. Her nonprofit experience includes Starlight Children’s Foundation, Upward Bound House, and doingsomething, a nonprofit connecting volunteers with charities in need of help where she was President of the Board and Executive Director. She is currently President of the JoyCatchers Board of Directors and volunteers her time as Executive Director of JoyCatchers.

Since 2006, JoyCatchers has been giving decorated artificial trees during the holidays, including the more recently added Individual Tree Decorating Kits.

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Learn more about some of our recipients and what makes our JoyCatchers trees unique. Read testimonials from our recipients and volunteers. Visit our Photo Gallery. Download the JoyCatchers brochure.

I N  T H E  N E W S

JoyCatchers tradition of giving decorated
holiday trees continues!
Read the article in THE SANTA MONICA STAR

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JoyCatchers is a 501(c)(3) nonprofit organization